Michael Barraza is an Irvine-based Senior Designer specializing in performance design ads. With over 8 years of professional experience, he delivers data-driven, high-converting campaigns that balance creativity with measurable results.
From crafting UGC-driven ad strategies to optimizing brand presence across digital and print, Michael’s work focuses on designing ads that captivate audiences and drive performance at scale.
Campaign Optimization
Data-Driven Design
A/B Testing Insights
Customer Acquisition
Analytics
Identity Development
Visual Consistency
Ad Concepting
Cross-Channel Integration
Art Direction
Paid Social Creatives
Motion Graphics
Interactive Ads
Video Editing
Product Photography
Large-Scale Billboards
Vehicle Wraps
Event Collateral
Experiential Design
Activation Design
Grady White, CMO