Ro

Spearheaded paid social campaigns for Ro’s men’s sexual health initiatives, creating impactful UGC ads that featured celebrities like Shannon Sharpe. Successfully broke company records for Transaction Rates (TRs) and Cost Per Lead (CPL), delivering high-impact results. Leveraged audience insights and creative strategies to design performance-driven ads that resonated with target demographics while maintaining Ro’s strong brand identity. Contributed to Ro’s continued growth as a leader in men’s health by producing engaging and effective ad content.

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